The Day Davido Broke The Norm – Laface

Sunday the 23rd of April marked a great day in the annals of Nigeria’s entertainment and music industry in particular

A day that DAVIDO omo baba Olowo decided to change the usual narative

He creatively opted for the TBS ground as a concert venue as opposed to the usual Eko hotel regular syndrome.

I must commend his courage to think out of the box his mindset to change the norm and his willingness to ponder by thinking out of the box .

He indeed creatively took full advantage of the massive venue poingently located venue

The massive stage and eye pooping set was simply magnifico, pardon my Italian lingo . The beautiful and artistic screen based set that depicted the popular and familiar symbol of the National theatre was a beauty to behold .

seriously without the heavy presence of the area boys outside the venue I could have actually been at a concert at the Wembley arena or the Madison square garden. The lighting was apt and proffesionally sincronised to match the music trend

From a proffesional point of view the concept design and activation must have set him back a few bob but what is that to omo baba Olowo who has attained unimaginable heights himself as a globally acclaimed international brand.

He indeed lived up to his billing as the most popular Nigeria act globally today

The sound output was sycronised engulfing the whole arena like a dome

The venue plan and layout was impressive. considering it’s humongous size

TBS has historically engulfed and demistified many topline performers and events

His performance was electric has he belted out from his old and new tracks as implied by the concert timeless tag

The TIMELESS concert was indeed all encompassing

One thing was certain as always he meant to deliver and deliver he sure did

The major highlight of the event was the glamourous and triumphant arrival of the amiable Governor of Osun State Senator Ademola Nurudeen Jackson Adeleke who made it a point of duty to rep the Adeleke Dynasty and support the Davido course

An overly elated Davido on sighting his uncle stopped his performance to announce his arrival as the audience went wild chanting IMOLE DE IMOLE DE on sighting the dancing senator who has changed the face of politics in Nigeria for good

The area boys in the heart of Lagos were at there best behavior and became a positive force knowing fully well that omo baba Olowo will do the needful and never disappoint

Davido took a great gamble staging such a massive open concert at this time of the year the dark clouds came down heavily at different times before and during the concert but guess what with special reference to Ola rotimi the Gods also refused to be blamed and have also by there conduct professed to be ardent spiritual adoras of the Davido brand

At a point when I saw how heavy the sky was it brought back memory’s of the heavily attended and rained out Caron wheeler and soul to soul concert were for the first time Glastonbury was reechoed in Nigeria

The Timeless venue layout was impeakable Security was heavy tight but helpful and informative

The sponsoring brands had a field day with brand leveraging and exploitation

From a legendary promoters point of view it was indeed a night to remember as revellers partied till the wey hours of the morning FC

Yes some will say big churches have successfully used the TBS with there humongous spiritual following but as an individual artist

Davido has indeed deviated from the usual and as such created the new norm and a new begining in the entertainment industry in Nigeria

His billing was solo styled making it a bigger challenge to summount

Kudos to you my dear brother as you have officially come of super age and forever remain TIMELESS.
Laface is a legendary entertainment and promotions guru

A major stakeholder in Nigeria’s Entertainment and music industry who contributed immensely to today’s global success

Laface is a brand that practically needs no introduction because of his proven anticidents in Nigerias entertainment industry.

Laface created Felabration
Laface pioneered the advent of International artists into Nigeria which has become a norm today

The Yoruba film industry today was also massively impacted by his creative touch with the advent of the Yoruba International film festival and Awards amongst others

Laface today is at the forefront of Osun states Creative and Tourism industry revival pioneered by his Excellency Gov Ademola Nurudeen Jackson Adeleke